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Virtcom Services - Strategy Solutions
Virtcom Consulting > Services > Strategy Solutions
 
A solid strategy aligned with core business drivers is essential for the success of a diversity program. Virtcom helps clients bring diversity to the forefront of their organizations by finding the linkages between the core business strategy and diversity goals. This can be applied to building a first-time business case, adding financial metrics to a current case, creating supplier diversity programs, or partnering with affinity groups and executive diversity councils.
Business Case and ROI Plan
Virtcom Consulting will collaborate with you to develop an ROI driven Business Case for diversity that will provide actual profit analytics and forecasts based on your corporation’s business activities. By providing actual profit numbers, diversity professionals can quantify the value of their activities to senior management and business unit leaders, resulting in sustainable budgets and resources. Virtcom’s diversity ROI and Profit models are based upon the Virtcom Value Chain™, a framework developed to clearly explain the financial foundations of diversity initiatives to senior managers, while offering a tool for diversity executives to identify diversity profit opportunities within their corporations.
Diversity Analytics for Business Development
In the case of one client, Virtcom performed analysis for the company’s mortgage group to determine the competitive landscape of mortgage loans in the New York Metro area. The analysis focused on both the overall marketplace competitive landscape, along with the insights surrounding diverse customers. Based upon the analysis, a new sales and marketing initiative was developed to drive deeper branding, goodwill and sales in diverse communities.
Diversity Benchmarking
Virtcom Consulting undertakes research custom-built through organization analysis of supplier diversity, board representation, workforce composition, senior management, and marketing. Virtcom has performed diversity benchmarking in conjunction with Black Enterprise magazine, the largest ethnic minority diversity business magazine in the world.
Global Diversity Management Advisory Services
Effective Global Diversity Management should positively influence the impact of globalization on diverse communities, suppliers, governments, workers, and customers. When multinational corporations integrate global diversity management tools into their core business operations, they tangibly improve business performance in diverse markets, and uplift societies around the world.
Supplier Diversity Development
A well-designed supplier diversity program leads to cost savings, productivity gains, and revenue growth. Virtcom Consulting acts as a catalyst in the development of a metrics-driven supplier diversity program. The program entails assessing the current supplier situation, developing an infrastructure, implementing the program, and tracking the results.
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Virtcom In the News
December 17, 2008
Virtcom Consulting CEO Douglas Freeman served as a Keynote Panelist at the European Union Commission's Diversity Conference, December 11th and 12th.
» Read this article.
July 9, 2008
Douglas Freeman, Founder of the World Diversity Leadership Summit, Rings the NASDAQ Closing Bell.
» Read this article.
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